Creative Brief
Art of Bread is an artisan bakery in Canton, Michigan that specializes in providing hand-crafted, stone oven-baked fresh bread. The assignment was to rebrand Art of Bread to make it feel like it's hand-crafted, and so that its design reflected its philosophy.
The Deliverables
I successfully designed and delivered branding standards and guidelines, bread packaging, an apron design, sticker design, store sign design, shopping bag design, business cards, and a website, both the desktop and responsive design.
Responsive Design
The mobile website is designed so that it adapts to the different standard screen sizes so that the user experience with the website is all the more enjoyable and efficient.
Branding Standards & Guidelines
Below are the rules for how the logo design and packaging elements are to be implemented throughout the promotion of the brand.
“He who dares not grasp the thorn,
should never crave the rose.”
– Anne Bronte